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The most successful Premier League Era kit manufacturers unveiled

John StirzakerJohn Stirzaker · Jul 30, 2021

If you’re a self-proclaimed football fanatic, the team here at has decided to delve into some serious Premier League Era football data and you don’t want to miss it.

Whether you’re an eagle-eyed fan or prefer to sit on the sidelines, you’ve probably never considered which kit manufacturer has produced the most league titles over the last few decades.

Well, our footy mad experts have sifted through almost 30 years of Premier League data to find out which of those kit manufacturers takes the lead.

As we know, football kits don’t just represent the club, they represent years of precious memories held amongst fans.

Out of the 53 Kit Manufacturers in the Premier League era, notorious brands including Nike, Adidas, Umbro and Puma have taken the top spots, knocking names like Under Armour, Reebok and Asics out of the park.

However, through our findings, we have noticed a clear transition over the last 20 years or so from brands like Umbro and Kappa, towards Nike and Adidas as society and football has changed.

Let’s take a look at the official top 20 stats.

Premier League Titles by Kit Manufacturer / Brand. Who is the most successful?

Taking the win is Nike, who is officially the most successful shirt sponsor of the Premier League era having racked up 4715 points and 12 Premier League titles with a staggering goal difference of +1616.

Falling into second place behind Nike is Umbro, who earnt 5517 points – 802 points more than Nike over the past 29 years of Premier League action, but with 2 titles short, claiming 10 league titles, makes them close runners up, in part due to an inferior goal difference of just +100 goals (scoring 5362 but conceding a whopping 5262!).

And although Umbro helped teams accumulate the most points over the past few decades, when it comes to trophies, Nike ultimately takes the top spot with more recent titles, and in 2018/19 Manchester City brought home another glorious title, taking Nike’s Premier League total to twelve.

Combined points Premier League table by kit manufacturer

With the upcoming 2021/22 season about to commence, leading brands Nike will be taking the reins by providing the kts for the likes of Liverpool, Tottenham, Brighton and Chelsea.

After a rather disappointing campaign last season, Liverpool will be hopeful that Nike will bring them some much needed good luck!

Runners-up, Umbro will be partnering with newcomers Brentford, who are hoping to make their mark on the Premier League.

West Ham will also sport Umbro on their shirts – who finished 6th overall last season and Burnley will also be wearing the double diamond for the 2021/22 season.

Back in the early ’90s, Umbro had a great relationship with Manchester United which saw them dominate as the team won 6 titles between 1992 and 2000.

However, towards the late ’90s, Nike grew in popularity thanks to Arsene Wenger’s prime years spent with Arsenal, of whom Nike supplied the kit.

Over the last two decades, Nike has been amongst the top and are hopeful to keep their winning streak for another year with Liverpool & Chelsea being their best hopes (sorry Tottenham fans).

But what if we looked at all newcomers and calculated the results by points per game? Well you’d have to thank Liverpool’s recent success for that with their previous kit supplier New Balance taking top spot, racking up an impressive 2.01 points pre game (out of just 228 games played).

Maybe that’s why Nike jumped in there with a Liverpool deal to try and stretch their lead over their rivals? Only time will tell.

The Most Successful Kits of the Premier League Era

Some of the most impressive seasons in history have been helped by Nike. Let’s take a look at some infamous shirts donned by winning teams over the decades.

The Arsenal’s Invincibles 03/4 O2 kit, Manchester City’s 100-point 17/18 Jersey and Manchester United’s famous 02/3 Vodafone strip all hosted Nike on their chest.

With an outstanding 6, Premier League Titles sponsored by Nike, Manchester United’s success is almost synonymous with the iconic tick sported on their kits!

United’s glorious 07/08 title-winning season was the last time that the 5-time Ballon d’Or winner, Cristiano Ronaldo, featured in the Premier League before his move to Spanish giants, Real Madrid, proving great publicity and notoriety for Nike and Manchester United fans.

In 2009/10, Adidas managed to claim their first-ever winning title with Chelsea under Carlo Ancelloti. They even went on to win two more in 2014/15 and 2016/17, with Jose Mourinho and Antonio Conte respectively.

Puma has fallen short of sponsoring a successful title-winning side in the past, but their luck changed with Leicester City after their unprecedented 15/16 campaign.

Not only did they defeat all odds and win the Prem, but they were able to do it in a glorious kit that fans can cherish forever.

The most successful shirt sponsors of the Premier League Era

But what about the sponsors sitting proudly on the front of your team’s shirt? During the entire premier Premier League Era, we’ve collated the top 20 by total points (note: the full table can be found below in the full data section).

Sitting at the top of the league titles pile though is Sharp, the sponsor that shared a special relationship with Manchester United and has provided fans with a legacy that will last a lifetime.

Again, the results change when we look at points accumulated. Topping the league this time is Emirates, with an impressive 1364 points. However, Emirates only brought back 1 league title, which surprisingly didn’t come from Arsenal, whom they have sponsored shirts since 2006. The honours fell to their bitter rivals Chelsea in the 2004/05 season, providing Emirates with their solitary title.

But what about the bookmakers? The presence of betting companies on the front of football shirts has increased massively, especially within the last ten years. In fact, during the premier league era, 17.94% off all shirt sponsors have been sport betting companies. But apart from massive profits does this translate into titles? The answer is a big fat NO, NADA, ZILCH which means that the bookies are not always the winner. Football is always the winner.

Combined League Table from the Premier League Era

But which team has accumulated the most points in the Premier League Era? With 13 Premier League trophies in their cabinet Manchester United also sit atop the combined points league, with their noisy neighbours lifting it 5 times but only managing 6th in the combined points league.

The Full Data

If you’d like to see how your team has fared we’ve got all the data below.

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With the upcoming Premier League season starting on the 14th August, why not show your favourite team support by donning their latest shirt. Grab a discount when you shop using a Nike discount code and check out the latest shirts and kits from JD Sports, Sports Direct, Adidas, and Lovell Soccer.

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